Meet PointsPlus 2012

When we launched the PointsPlus program last year, it was clear; the time was right for a weight-loss plan that used the latest science to look at a food’s impact on weight loss.

The response has been record-breaking. Millions of members have lost weight with PointsPlus. And now we’re ready to take it to the next level.

Delivering the most powerful start possible with POWERSTART SESSIONS.  PowerStart’s new 3-part structure allows members to learn the Program essentials of the program on the first week and to build on these Program Essentials over the first three weeks with activities that get them started on the program right away.  It also allows new members more time with their Leaders at a critical moment in their weight-loss journey.  The three modules are non-linear, meaning members can start in any session.

With POWERSTART TRACKERS – each with a week’s worth of meal ideas pre-tracked. Because we know what you’re wondering: What should I eat?

And offering new features to help you keep your weight loss going

with an ADJUSTABLE DAILY PointsPlus TARGET – because we know that you know you best.

With SIMPLY FILLING BY THE DAY, stay accountable without counting PointsPlus values. Because we know that what you need changes by the day.

With a WEEKLY PointsPlus ACTIVITY GOAL - so that right away when you’re ready, you can begin to reap the benefits of activity.

The PointsPlus 2012 program is based on the latest nutritional science, and factors in the way your body actually processes food. Combined with the proven advantages of the Weight Watchers approach, the program helps you make healthy choices. PointsPlus 2012 is designed to teach you the fundamentals of weight loss and help you stick with your weight-loss efforts, all the way to your goal and Lifetime Membership.

*Nackers. LM, et al. “The Association Between Rate of Initial Weight Loss and Long-Term Success in Obesity Treatment: Does Slow and Steady Lose the Race?” Inf. J. Behav Med 17 (2010): 161-167.